Glicks Furniture

Glicks Furniture had been totally dependent on high-expense Google Ads, sending the company broke. They were in desperate need of reinvention.

Challenge

Glicks Furniture had been totally dependent on high-expense Google Ads, sending the company broke. They were in desperate need of reinvention.

Glicks Furniture was nearly bankrupted by a Sydney-based digital marketing company that took them to the cleaners and provided nothing that had been promised.

Reaching out to us to help reduce their dependence on expensive paid advertising, Glicks Furniture hoped to rebuild their profits.

The campaign objectives were to:

Strategy

Relevant content, on-page optimisation, coupled with increased high authority sites linking to Glick's Furniture website.

To reestablish a solid online presence in organic search results, we curated a strong base of high authority backlinks to Glicks Furniture from other high-quality websites. We removed or disabled prior low-quality links in order to increase search engine rankings in the three main search engines, with a strong focus on Google local.

Being a direct-to-public outlet based in Sydney, geographically-orientated keyword rankings were crucial. Ultimately we reduced the high cost of Google’s paid advertising program, Adwords.

Results

Fundamentally all of our clients receive a bespoke, tailored experience that caters specifically to the intricacies within their organisations.

Glicks was delighted to finally find a digital marketing agency that delivered on its promises. Yes, they do exist!

Case Studies

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